Krishi Sanskriti

CONTENTS

Influence of E-Commerce towards Indian Consumers

Authors: Ashamayee Mishra

A Study of Public Sector Bank Employees on their Work Stress and Performance in Solan and Sirmur Districts of Himachal Pradesh

Authors: K.S. Negi and O.P. Midha

Can Green be the Magical Word for Corporate?

Authors: Maulik K Rathod

Accessibility and Availability of Housing Finance with Reference to Different Income Levels (A Case Study of Hapur Town)

Authors: Meenakshi Tyagi and Renu Sharma

Web-based Drug Distribution System (DDS) in Indian Public Healthcare: Challenges & Issues

Authors: Renu Garg and Arunesh Garg

The Impact of M-commerce in Digitalizing India: A Case Study of Jaipur City

Authors: Manisha Sharma and Shefali Arora

Optimization of Air Imports Consolidation: An Empirical Study at Panalpina Bangalore (PB)

Authors: Suryanarayana and G. Srinivasa Raju

The �How� and �When� of New Venture Funding

Authors: Kathak Mehta

Sensory Branding: Multisensory Experience

Authors: Rupini.R.V and Nandagopal. R

A Study on Relationship between FDI and International Trade in India

Authors: Ganesh Das and Ritesh Kalra

Big Bang Distruption�The Realization of the True Potential of E-commerce Websites-A Case on Mobile Phones (Conference theme: online/Digital Marketing)

Authors: Harleen Kaur and Mandeep Singh

Influence of Technology on Online Shopping behavior and Brand Loyalty

Authors: Sunita Kumar

Crisis Issues in Finance

Authors: Vinay Kumar Mishra and Namrata Saraf

A Case Study on Personalisation of Advertising in India Via Mobile

Authors: Ather Jamshed Nasir

Challenges of Clean India: Problem of Indian Mindset? (Study on the Challenges of CICs having the Negligence of Indian Mindset towards Cleanliness at the Focus)

Authors: Aditya Nair

�Sustainability of Small Scale Industries during Economic Downturn� A Special Reference Study on Indian Small Scale Cotton Industry

Authors: Nagendra Prasad.K, Raju.V and Nataraja Chary

The Effects of the 2012 Socio-political Crisis in Mali and its Impact on Tourism in Dogon Country: The Social and Communication Adaptations how does Political Crisis affect Tourism?

Authors: Drissa Kanambaye

Perceptual Study of Service Quality of Banks in Mumbai (Services Marketing Area)

Authors: Ranjith P V

Shopping Tourism in Karnataka

Authors: Rajani Korah

Hub of Medical Tourism: A Case Study on Appolo Hospital, Chennai

Authors: Devika Rani

E-Commerce

Authors: Kumari Seema Rani and Pratibha Yadav

Demographic Dividend and its Implications

Authors: Kumari Deepa Rani

Status of Microfinance and Financial Performance of PACCS in Promoting Rural Development: A Case Study of Selected PACCS in West Bengal

Authors: Koustab Majumdar, Sunanda Saha Chowdhury and Krishnapada Sarkar

RFID Based Payment System

Authors: Sambit Sribatsa Mishra, Kumar Raushan Ratnesh and Priyanka Bhatt

Ethical Problems of E-Retailing in India

Authors: Alamuri Megha Gupta and Satish R. Billewar

A Conceptual Framework of Prestige in Luxury Cars

Authors: Alamuri Venkateshwara Gupta and D Henry Babu

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